Nicholas Huenefeld’s in charge of telling sports stories at Owens PDF Print E-mail
Written by KEVIN GORDON Sentinel Assistant Sports Editor   
Saturday, 30 November 2013 09:31
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Nick Huenefeld is Owens’ sports information director. (J.D. Pooley/Sentinel-Tribune)
Nicholas Huenefeld enjoys building Owens Community College's brand.
The Lake High School graduate is in charge of the school's athletics website and social media accounts.
Huenefeld, who has been the school's sports information director since January 2011, is in charge of posting information on Owens athletics on Twitter and Facebook, and also posts video on the school's YouTube page.
Owens has eight sports: men's and women's basketball, baseball, softball, volleyball, men's and women's soccer and men's golf.
"You see BGSU and Toledo, and other schools with their presence on social media, and we have to get our name out there, and basically tell our story, who we are," Huenefeld said. "It's really grown over the last two-plus years and we're getting better every year."
Huenefeld, 30, has been responsible for helping start Owens' athletics web site, www.owensexpress.com.
The old website was run through the school's site. Now, the athletics department has its own site which contain rosters, athlete bios, results, game recaps and feature stories on Owens' teams and athletes, and general information about the department.
The school's Twitter account, @owensexpress, also is used for breaking news and results.
"We've really improved things," Huenefeld said, praising athletics director Rudy Yovich, who came to Owens in October 2011. "He's a new-school  athletics director and is helping us move forward.
"The website is our primary source and we use it to build our brand, and everything you see on the website is on Facebook and Twitter. We do our live, most up to date information on Twitter. I try to be as timely as I can, and give the media as much information as possible and build relationships, and built contacts, and hope it results in coverage and getting our story out."
Huenefeld is responsible for the site's content and design, and is in charge of the school's media guides. He's the statistician for Owens' men's and women's basketball teams, men's and women's soccer teams, and baseball and softball teams. He started keeping stats for Owens' basketball teams in January 2005.
He's also in charge of the Ohio Community College Athletic Conference website.
Huenefeld graduated from Bowling Green State University in 2010 with a degree in sports communication. He also took journalism classes at BGSU,  He completed the first two years of his degree at Owens where he served as the student government  president and the editor of the school newspaper.
He's also responsible for the setup at Owens' athletics events and runs the intramural program.
"When I came out of high school, I had no idea what I wanted to do," Huenefeld said. "Then it finally clicked in my head at some point that I liked sports and I liked writing, so it gelled at a certain point. I had the opportunity here and I'm fortunate for that. I like the daily aspects of the job, and interacting with our student-athletes and my co-workers. It's a lot of fun to work here."
In addition to his daily duties, Huenefeld is updating and researching the history of Owens athletics each summer. He has the records for every team at the school, but is still updating individual and school records for the teams.
"That's really improved the data base for Owens athletics and maybe that will be complete some day," Huenefeld said. "The history part of it is fun. When I'm writing a game recap or a feature on an athlete, without the information to further tell the story, it doesn't seem as real or as complete. It's fun, knowing the history of Owens,  how it started. What's happened is important and it's something we need to have."
 

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