|GM to largely pull Chevrolet from Europe||| Print ||
|Written by Associated Press|
|Thursday, 05 December 2013 07:43|
BERLIN (AP) — General Motors Co. says it plans to largely withdraw its Chevrolet brand from Europe from the beginning of 2016, focusing more sharply on its main Opel and Vauxhall brands.
GM said Thursday that Chevrolet will no longer have a "mainstream presence" in Europe and said the decision was "largely due to a challenging business model and the difficult economic situation" on the continent.
GM has continued to lose money in Europe even as its performance elsewhere improves.
The company says Chevrolet will still offer "select iconic vehicles" such as the Corvette in Europe and will retain a broad presence in Russia.
CEO Dan Akerson says GM's European operation will benefit from a stronger Opel and Vauxhall and from plans to expand the Cadillac brand's presence.
Copyright 2013 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.
Front Page Stories
|Market Square already bustling with business
07/26/2014 | MARIE THOMAS BAIRD Sentinel Education Editor
Market Square in BG along Wooster Street. (J.D. Pooley/Sentinel-Tribune) Market S [ ... ]
|Young man goes west to further his acting career|
07/26/2014 | DAVID DUPONT Arts & Entertainment Editor
Justin Betancourt (left) and Jeffrey Guion perform. (Enoch Wu/Sentinel-Tribune) J [ ... ]